A compounding pharmacy in Florida contacted Kramer to rename and develop a logo. Kramer suggested the name Soothe, a name that in itself is a promise of the differentiating benefit of working with a compounding pharmacy. In addition to a logo, Kramer developed brand standards and created numerous campaigns showcasing the new brand. Soothe credits Kramer as a key part in their rapid growth and success. See Soothe’s website project.
See the revised Aprilaire B2B Look.